2012 Retail Tablet Revolution

50% of Retailers will be testing a tablet in 2012, according to a study by RIS News. Some of the key findings of the study were:

  • 6 percent report that tablets are fully deployed in their stores today
  • 28 percent are currently testing tablets in stores, with an additional
    • 31 percent planning to start tests sometime in 2012.

It is now safe to conclude, that tablets will change the shopping experience and provide retailers with more opportunities to build a relationship with their customers.

Here are nine ways retailers will leverage tablet technology in 2012:

  1. To display the retailer’s website
  2. As a customer survey tool
  3. Show videos to the retailer’s community
  4. Collect customer contact and profile information
  5. Display the store’s social media updates
  6. Turn tablet into a menu in your restaurant
  7. As a digital educational brochure
  8. Entertain the retailer’s customers
  9. Replace the store’s POS.

What other ways do you think retailers’ will use Tablets?  What will be the most popular use?

Tags: , , , ,

Leave a Reply